Prime assets management is aleading investment and

assets management firms

Who We Are


Prime assets management is a leading investment firms. We seek to create positive economic impact and long-term value for our investors, the companies we invest in, and the communities in which we work. We do this by using extraordinary people and flexible capital to help companies solve problems.


Our Scope


Our businesses are diversified across a wide spectrum of regions, industries, and asset classes, giving us the expertise, access to resources and critical mass to take advantage of investment opportunities on a global scale.


Securing Futures


At Prime assets management, we apply our capabilities as a  global investment firm to deliver solutions, unlock value and propel growth. The capital we deploy on behalf of our investors fuels the development of businesses and communities. The investments we make are the wellsprings of future opportunity.

Our People


The deep expertise of the Prime assets management team gives us a base of intellectual capital on which to draw.

Our network is comprised of highly respected individuals who possess a wealth of experience in both the private and public sectors. These advisors work with Prime assets Management professionals on generating new business, advising on transactions and giving business-related expertise.


Our Performance


Our performance is characterized by a record of superior risk-adjusted returns across a broad and expanding range of asset classes and through all types of economic conditions.



Over the years, we have been fortunate to attract some of the most talented professionals in our industry.

Our people are our most valuable asset – they are skilled problem solvers that believe challenges can be opportunities. The extensive experience, talent and accomplishments of the Prime Assets Management team give us a base of intellectual capital that is second to none.

In an environment of ever larger firms,

the most gifted would desire a more personal setting and would join prime assets management to create exciting new businesses in their fields of expertise.

In a world of giant organizations

with a broad array of services, there was room for a specialized firm with the highest levels of professionalism and integrity, and senior-level attention to clients and relationships.

In contrast to the prevailing philosophy

of “other people’s money,” the firm would always put significant amounts of its own money in the investments it made.


We pursue investments with the following characteristics:

Transaction Type:

  • Growth equity
  • Acquisition capital
  • Recapitalizations
  • Selective restructurings


Investment Criteria

  • Investment Size: $20-500 million
  • Minimum Revenue: $20 million
  • Minimum EBITDA: $5 million
  • Strong management team
  • Recurring revenue business model with defensible barriers to entry


Investment Structure

  • Custom, flexible investment structures including:
  • Mezzanine Debt
  • Preferred Equity
  • Common Equity
  • Other Forms of Non-Control Capital

Investment Role

  • Lead investor
  • Minority stakes
  • Co-investments


Target Industries

  • Business services
  • Healthcare services and technology
  • Software and technology-enabled services
  • Telecom and communications
  • Data, information, and marketing services
  • Transportation and logistics
  • Consumer services